YB Consultancy specialises in international hospitality food & beverage, and concept development for restaurants and bars.

Creating unique brands that resonate in the market, are operationally feasible, commercially profitable and are backed by a defined food & beverage strategy.

Services

  • INTERNAL

    brand alignment

    space analysis

    project ambitions

    conclusion internal analysis

    EXTERNAL

    market research

    competitive analysis

    notable food & drink trends

    conclusion external analysis

    F&B STRATEGY

    F&B planning & programming

  • CONCEPT CREATION

    positioning & USPs

    concept story

    indicative floorplans/layouts

    MENUS

    food & drink direction

    menu inspiration

    example signature items

    SERVICE

    service style

    guest journey

    key touchpoints

    LOOK & FEEL

    design direction

    atmosphere programming

    serviceware inspiration

    uniform inspiration

    branding inspiration

  • SUPPORT CONCEPT IMPLEMENTATION

    menu development

    serviceware selection

    space dressing

    playlists development

    lighting and acoustics

    uniforms designs

    branding project management

    PRE-OPENING

    concept immersion team

Bring creative inspiration to the table in a realistic, feasible and authentic way.

Fresh and suitable ideas 

Operationally realistic to execute 

Through collaboration and understanding 

MAKE IT MATTER

Creating genuine connections between a brand, community and patrons, leave a positive impact.

Incorporate an authentic culture

Embrace community

Be sustainably smart